> For the complete documentation index, see [llms.txt](https://tvingads.gitbook.io/guide/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://tvingads.gitbook.io/guide/solution/video/basic-instream.md).

# 베이직 인스트림

<figure><img src="https://1255383138-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FPFaEnKc0G69Yys4xNPMD%2Fuploads%2FgDpxZrIQ6Ntoxik6QfHH%2Fimage.png?alt=media&amp;token=ddd92309-c02f-4b63-8fa5-ec0ff38c7f2c" alt=""><figcaption></figcaption></figure>

{% hint style="success" %}
**기본형 광고 상품으로 필요에 따라 타겟팅을 자유롭게 구성할 수 있는 솔루션&#x20;*****(구 논스킵CPM)***
{% endhint %}

<table data-first-column-sticky><thead><tr><th width="121">구분</th><th>내용</th></tr></thead><tbody><tr><td><strong>노출 플랫폼</strong></td><td><ul><li>TVING, Wavve</li></ul></td></tr><tr><td><strong>광고 형식</strong></td><td><ul><li>동영상</li></ul></td></tr><tr><td><strong>운영 방식</strong></td><td><ul><li>노출 보장형</li></ul></td></tr><tr><td><strong>소재 초수</strong></td><td><ul><li>논스킵 : 15초, 30초</li><li>스키퍼블(5초 Skip) : 6초~120초</li></ul></td></tr><tr><td><strong>판매 가격</strong></td><td><ul><li>CPM 16,000원 (논스킵, 15초 기준)</li><li>CPM 13,000원 (스키퍼블)</li></ul></td></tr><tr><td><strong>최소 집행 금액</strong></td><td><ul><li>1,000만 원 (VAT별도)</li></ul></td></tr><tr><td><strong>노출 지면</strong></td><td><ul><li>콘텐츠 유형 : LIVE, VOD</li><li>광고위치 : 대체광고(LIVE), 프리롤, 미드롤</li><li>디바이스 : MO/Tablet, PC, CTV</li></ul></td></tr><tr><td><strong>타겟팅</strong></td><td><ul><li>성별/연령(5세 단위), 디바이스/OS, 시간대, 요일, 광고위치(프리롤/미드롤), 채널, 시청등급</li></ul></td></tr><tr><td><strong>비고</strong></td><td><ul><li>30초 집행 시 CPM 2배 할증</li><li>타겟팅 별 5,000원 할증</li><li>실시간 LIVE지면에서는 논스킵 형태로 노출</li></ul></td></tr></tbody></table>

{% hint style="warning" %}
**타겟팅 적용 시 소진이 원활하지 않을 수 있으며, 소진 추이에 따라 타겟팅 확장을 요청 드릴 수 있습니다.**
{% endhint %}


---

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